It's Not That I'm Starting Over…
Hi. I'm Mark Bennett, founder of AeroMark Images. I started this company in 2015 with a goal that is important to me and, hopefully, valuable to you: provide compelling images of the people and machines of aerospace.
My father was a USAF fighter pilot for 20 years, flying alongside Gus Grissom in Korea, Chuck Yeager in Germany and Libya, and Robin Olds in Thailand and Vietnam. I'm proud of his service, and for me it meant growing up with the sound of jets (and sonic booms — ah, those were the days).
I hadn't sought a career in aerospace, but in 1989 I began a 10-year run at McDonnell Douglas Helicopter Company which, before I left, had become part of Boeing. When Boeing spun off the commercial helicopter product lines not long after that merger, I partnered with a co-worker and started an agency that focused, exclusively, on aerospace. Our first client? The company that took over those commercial helicopters!
Sixteen years later, we had clients from the Atlantic to the Pacific, from the Great Lakes to south Texas. Major airframers, minor distributors, MROs, FBOs, plus everything in between.
And for many of them, when quality imagery was the requirement, I was there with a camera — and a vision. I photographed small parts on top of a desk in their offices. Product testing on an Army Fort. High-tempo jet fighter maintenance aboard a Marine Corps Air Station. I shot helos over the Gulf of Mexico. Fire-fighting helicopters and airliners, in the air and on the ground. Maintenance in a Florida hangar. And everywhere, I photograph the people doing the work, flying the craft, supporting the mission. (I love to show people doing their jobs — you can't find better people than in aerospace: dedicated, focused, and usually fun.)
My work goes into brochures, ads, trade shows, press releases and videos, and I've shot I-don't-know-how-many covers for magazines.
All of this to make the point that I've been around, and photographing, aerospace subjects for 25+ years. I always come back with the right shot, the shot that tells the story, the shot that makes me proud.
Founding AeroMark Images is not me starting over — it's me focusing more on the thing I do best.
Mark, I wish you all the best in this endeavor! Thank-you for the insightful statement of purpose written here! Your passion for excellence in aviation photography is one of the many attributes you possess! Go for it my friend!
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Photography is a massive field. Aerospace photography less so. In these writings I share stories and tips.